marketing at its best
You’ve got to love ingenious creative advertising & marketing ideas. Here Sharpie have scattered interactive e-cast billboards around cities, which allow people to create their own graffiti by writing and leaving messages. Pick a Sharpie colour, pen a message and you can leave your permanent mark on the side of the bus stop or the public phone or anywhere else billboard advertsing may be experienced. You’ve got to admit thats great brand exposure.
Here unaware commuters in the Netherlands are being faced with the daunting position of seeing their weight flash in bright lights when they sit down at a bus stop. I think this concept is so cleverly thought of and executed, taking marketing styles to a whole different level. It’d be no surprise to see fitness first membership rise in these local areas.
Here Designer Leo Burnett creates an eyecatching ad for bubblegum.
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